5 LOYALTY MYTHS
How loyalty programs have a direct impact on increasing customer lifetime value
Learn how loyalty programs can positively influence customer lifetime value, the different types of programs and rewards, and which false assumptions exist in the context of customer loyalty.
- Loyalty
Loyalty programs aim to create incentives for customers to make repeat purchases or to use products or services regularly.
- Customer lifetime value
The CLV indicates how much a customer is likely to spend during their entire business relationship with a company.
- Program examples
Inspiring case study of technical innovations, such as AI, augmented reality, large language models & beauty bots.
- myths
Which beliefs related to customer loyalty should you drop?
- trends
Loyalty market analysis and best practice of an Etribes customer.